Product Marketing Manager, Marketplace
RobloxUser-Generated Content company
San Mateo, United States$217,130 - $263,710 USDManager
Altimeter Capital
Dragoneer Investment Group
Andreessen Horowitz
Tencent
First Round Capital
Warner Music Group
MarketingNew
About the role
TL;DR
Lead product marketing strategy for Roblox's Marketplace, focusing on creator monetization and user experience.
- •Roblox is seeking a Product Marketing Manager for its Marketplace to lead strategy, positioning, and go-to-market execution for products and policies that shape how creators distribute and monetize virtual items.
- •You will partner closely with Product and Engineering to ensure creators build thriving businesses and users have an intuitive, inspiring, and trusted experience.
- •Key Responsibilities Own the Marketplace narrative, positioning, and go-to-market strategy.
- •Lead the launch process for Marketplace products and policies.
- •Partner with Product and Engineering to drive adoption and improve Marketplace outcomes.
- •Develop compelling product content that educates and inspires creators and stakeholders.
- •Translate insights and trends into product priorities and market strategies.
- •Requirements 6+ years of product marketing experience at a global technology platform, preferably in marketplaces or creator monetization.
- •Strong messaging, positioning, and product storytelling skills.
- •Experience leading omnichannel product marketing strategies from insight through launch.
- •Ability to drive cross-functional partnerships and influence stakeholders at all levels.
- •Exceptional verbal and written communication skills, including executive presentations.
Required skills
Product MarketingGo-to-MarketProduct StrategyContent MarketingMarketing AnalyticsGrowth StrategyMonetization StrategyJobs to Be DoneProduct-Led Growth
Domain expertise
gamingecommerce
Tech stack
Product ManagementGo-to-MarketContent MarketingMarketing AnalyticsProduct StrategyGrowth StrategyMonetization StrategyJobs to Be DoneProduct-Led Growth