Senior Demand Generation Manager
NetBox LabsNetwork Infrastructure company
RemoteSenior
NGP Capital
Headline
Sorenson Capital
Flybridge Capital
Notable Capital
Mango Capital
Marketing
About the role
TL;DR
Drive pipeline by developing and executing demand generation strategies.
- •This is a high-impact, high-ownership role at the center of how NetBox Labs drives pipeline.
- •As our Senior Demand Generation Manager, you'll be responsible for the strategy and execution behind how we create and accelerate demand
- •from integrated campaign development and account-based marketing to email nurture, social, and our website.
- •You'll report to the VP of Marketing and work closely with Sales, Product Marketing, and Customer Success to ensure our programs generate real pipeline, not just activity.
- •Key Responsibilities Design, execute, and optimize multi-channel demand generation campaigns across the full funnel.
- •Build and scale an account-based marketing (ABM) program targeting enterprise accounts.
- •Own our end-to-end email nurture strategy across audience segments.
- •Partner with marketing colleagues to develop organic social media strategy.
- •Manage the website, owning updates, campaign landing pages, and conversion optimization projects.
- •Requirements 6+ years of B2B demand generation experience, ideally at a SaaS or engineer-focused company.
- •Proven track record building integrated campaigns that drive measurable pipeline.
- •Hands-on ABM experience.
- •Experience in a high-growth startup or scale-up environment.
- •Strong command of marketing automation (HubSpot, Claude Code, or equivalent) and CRM (HubSpot).
Required skills
Demand GenerationHubSpotGoogle AnalyticsEmail MarketingSocial Media MarketingContent MarketingCRMB2B Sales
Nice-to-have skills
Product-Led GrowthAnthropic API
Tech stack
HubSpotGoogle AnalyticsGA4PythonJavaScriptHTMLCSSGitLinuxJiraConfluenceFigmaPostmanSwaggerOpenAPIREST APIWebSocketsRabbitMQCelerySidekiqNotionSlackAsanaLinearMonday.comAirtableExcelPowerPointWorkdayGreenhouse