Integrated Marketing
Endor LabsApplication Security company
Palo Alto, United States$140,000 - $170,000Senior
DFJ Growth
Lightspeed Venture Partners
Coatue
Citi Ventures
Dell Technologies Capital
Section 32
Marketing
About the role
TL;DR
Lead integrated marketing campaigns for strategic GTM initiatives, driving pipeline and business impact.
- •Endor Labs is seeking an Integrated Marketing professional to lead campaign strategy and execution for strategic go-to-market initiatives.
- •This role involves defining target personas, messaging, and channel mix to accelerate pipeline and drive business impact.
- •Key Responsibilities Lead integrated campaign strategy, including persona definition, messaging, and channel mix.
- •Execute multi-channel programs across email, digital, webinars, and partner marketing.
- •Personalize buyer journeys and develop persona-specific messaging.
- •Drive campaign content development in partnership with Product Marketing and Creative teams.
- •Leverage data and intent signals to optimize campaign performance.
- •Requirements 6-10+ years of B2B campaign management experience in cybersecurity, AI, or cloud.
- •Proven success designing and executing multi-channel campaigns that drive qualified pipeline.
- •Hands-on experience with Marketo (or similar) and Salesforce for campaign execution and reporting.
- •Experience building and scaling ABM programs in partnership with Sales.
- •Strong expertise in segmentation and leveraging intent and behavioral data.
Required skills
MarketoSalesforceDemand GenerationProduct MarketingB2B SalesAccount ManagementDigital MarketingEmail MarketingPartnership ManagementCRMMarket AnalysisLead GenerationMarketing AnalyticsCopywriting
Domain expertise
cybersecuritydeveloper-toolsai
Benefits & perks
Health, Dental, Vision and Mental Health plans, 401(k) plan, Flexible PTO, Opportunities for co-working and team meetups, Dog-friendly office environment
Tech stack
MarketoSalesforcePythonJavaScriptTypeScriptJavaC++C#GoRustRubyPHPSwiftKotlinScalaRSQLBashCObjective-CPerlLuaElixirClojureHaskellDartReactVue.jsAngularNext.js