About the role
TL;DR
Lead growth marketing to build a predictable pipeline generation engine.
- •UpSlide is seeking a commercially minded Head of Growth Marketing to build and scale a predictable pipeline generation engine.
- •This role is critical to achieving global growth ambitions and strengthening UpSlide's position as a leading productivity solution provider for financial services.
- •Key Responsibilities Define and execute UpSlide's growth strategy to drive pipeline, opportunity creation, and revenue growth.
- •Own marketing's contribution to commercial targets and partner closely with GTM to improve funnel performance.
- •Develop and optimize integrated programs across events, digital channels, lifecycle marketing, and account-based initiatives.
- •Lead, develop, and coach a high-performing Growth team, fostering accountability and continuous improvement.
- •Requirements Proven experience in building and scaling pipeline generation engines.
- •Strong understanding of demand generation, field marketing, lifecycle marketing, and marketing operations.
- •Experience managing SEO and paid acquisition agency partners.
- •Ability to partner closely with Sales, Product Marketing, Content, Customer Success, and RevOps.
- •Data-driven approach with a focus on experimentation, AI, and automation.
Required skills
Growth MarketingDemand GenerationPipeline ManagementPerformance MarketingSalesforceHubSpotGoogle AnalyticsGA4ExcelPowerPoint
Nice-to-have skills
Product MarketingContent MarketingCustomer Success
Domain expertise
fintechproductivity
Tech stack
PowerPointExcelGoogle AnalyticsGA4Looker Studio
