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Senior Director, Demand Generation
DrataSecurity and company
RemoteDirector
ICONIQ Growth
GGV Capital
Salesforce Ventures
Alkeon Capital
Cowboy Ventures
S Ventures
Marketing
About the role
TL;DR
Lead demand generation strategy and execution to drive pipeline and revenue.
- •We are seeking a Senior Director of Demand Generation to lead the strategy, execution, and performance of our demand engine.
- •Key Responsibilities End-to-end demand generation strategy across digital, integrated campaigns, and scalable multi-channel programs.
- •Pipeline creation and acceleration aligned to revenue targets.
- •Campaign planning and execution across personas, segments, and buying stages.
- •Budget allocation, channel mix optimization, and performance management.
- •Funnel performance improvements across volume, conversion rates, and pipeline velocity.
- •Requirements Build and execute AI systems for multi-channel demand programs that drive measurable pipeline and revenue.
- •Own pipeline creation across digital, integrated campaigns and account-based programs.
- •Responsible for building a high-performing demand generation system that supports global pipeline generation.
Required skills
Demand GenerationPerformance Management
