Product Marketing Manager, Growth
CloakedDigital Identity company
New York, United StatesMid
General Catalyst
Human Capital
Lux Capital
Liberty City Ventures
Marquee Ventures
LG Technology Ventures
Marketing
About the role
TL;DR
Own acquisition scale-up and funnel efficiency for a privacy platform.
- •We're looking for a Product Marketing Manager, Growth to own acquisition scale-up and funnel efficiency.
- •Key Responsibilities Own a high-velocity experimentation program across the acquisition funnel.
- •Stand up entirely new acquisition funnels for new channels and product surfaces.
- •Attack the known drop-offs and lift step-by-step conversion across the journey.
- •Partner with our paid team to scale spend efficiently while protecting funnel quality.
- •Embed with product and engineering to ship funnel changes and own experiment and tracking infrastructure.
- •Requirements 4-6 years in growth, PMM, growth PM, or conversion-focused marketing.
- •Experience owning an experimentation program end-to-end.
- •Experience building or materially rebuilding acquisition funnels.
- •Strongly analytical with fluency in a query tool.
- •Technically conversant with the ability to spec funnel and tracking work.
Required skills
Product MarketingGrowth MarketingA/B TestingSQLGA4Engineering ManagementTechnical Leadership
Nice-to-have skills
Product-Led GrowthProduct AnalyticsCustomer SuccessAnthropic APIHugging Face
Domain expertise
fintech
Benefits & perks
above market rate pay, equity, 401K, Health, Dental, and Vision benefits, flexible work arrangements, remote work, home office stipend, new company laptop
Tech stack
SQLGA4Figma
