Head of Agentic Marketing
The General Intelligence Company of New YorkAI Agents company
New York, United StatesSenior
Acrew Capital
Union Square Ventures
Compound
Scott Belsky
Yohei Nakajima
Agent Fund
Marketing
About the role
TL;DR
Own demand generation and brand for Cofounder, building a community and cultivating organic engagement.
- •At General Intelligence, we're building highly-capable autonomous agents for startups.
- •Our Head of Agentic Marketing will own demand generation and brand for Cofounder.
- •Key Responsibilities Build the content and distribution engine: editorial, SEO, social, newsletters, whatever actually moves the needle.
- •Run growth experiments end-to-end.
- •Own brand voice and positioning.
- •Our brand has unique values (and high aura).
- •You’ll craft the mission and voice into content that resonates across channels.
- •Own what gets posted and what doesn't.
- •When something interesting happens at the company, you're already drafting the post.
- •Nobody assigns you a story.
- •Engage with our engineering team to build best-in-class agents for marketing for our users.
- •Requirements You've gone viral.
- •Not once by accident, but repeatedly, because you have a feel for what lands before anyone else does.
- •You have genuine taste.
- •Cofounder's brand matters and generic SaaS marketing language is not going to work.
- •You ran the whole thing, not just one channel someone handed you.
- •You shipped without waiting for approval, a brief, or a committee.
- •You are familiar with agents.
- •You are are chronically, terminally online.
- •If you don’t know what this means, its not a fit.
Required skills
Content MarketingSEOSocial Media MarketingEmail MarketingA/B TestingProduct MarketingBrand MarketingCopywritingMarketing AnalyticsDemand Generation
Domain expertise
fintech
Tech stack
Content MarketingSEOSocial Media MarketingEmail MarketingA/B TestingProduct MarketingBrand MarketingCopywritingMarketing AnalyticsDemand Generation