Head of Digital Experiences
AdyenPayments company
Amsterdam, NetherlandsDirector
Index Ventures
Iconiq Capital
General Atlantic
Temasek
Felicis Ventures
Man Capital
Marketing
About the role
TL;DR
Lead digital experiences, optimizing public website and demotool for demand generation and adoption.
- •Adyen is seeking a product and marketing leader to manage its public website and self-service demotool.
- •This role focuses on optimizing these platforms for demand generation, adoption, and engagement.
- •Key Responsibilities Define and execute the product vision and strategy for public web properties and demo capabilities.
- •Lead and manage a team of four product managers and one product designer.
- •Drive web performance as a demand-generation engine and champion experimentation.
- •Focus on increasing demotool adoption across internal teams.
- •Forge cross-functional partnerships and own the web and demotool MarTech Stack.
- •Requirements 10+ years of experience in product management & marketing, ideally within (fin)tech.
- •Demonstrated experience managing B2B websites for revenue growth.
- •Exceptional data literacy and experience with web analytics tools.
- •Excellent stakeholder management skills and leadership presence.
- •Hands-on experience with tag management, analytics, consent, and headless CMS tooling.
Required skills
Product ManagementB2B SalesGoogle Analytics
Domain expertise
fintech
Tech stack
Google AnalyticsGA4