Director / Associate Director, Oncology Product Marketing
BillionToOnePrecision Diagnostics company
Remote$187,573 - $241,165Director
Baillie Gifford
Hummingbird Ventures
Adams Street Partners
Neotribe
Marketing
About the role
TL;DR
Lead product marketing for oncology diagnostics, driving strategy and go-to-market execution.
- •BillionToOne is seeking an experienced Director / Associate Director, Oncology Product Marketing to lead product marketing for their oncology portfolio, including Northstar Select and Northstar Response.
- •This role involves developing and executing product marketing strategies from positioning to go-to-market planning.
- •Key Responsibilities Develop compelling product positioning and messaging.
- •Lead and execute go-to-market strategies for new product launches.
- •Translate complex clinical products into clear marketing collateral.
- •Conduct in-depth market research and competitive analysis.
- •Engage with external stakeholders like KOLs and patient advocacy groups.
- •Requirements 10+ years of Product Marketing experience in precision diagnostics, biotech, or healthcare.
- •Bachelor's degree required; BS or advanced degree in Biology or related scientific discipline preferred.
- •Strong strategic thinking and analytical skills.
- •Deep understanding of product marketing principles and market research.
- •Experience creating data-driven marketing content.
Required skills
Product MarketingGo-to-MarketProduct StrategyMarket AnalysisCompetitive AnalysisProduct ManagementSales
Domain expertise
healthtechbiotech
Benefits & perks
Equity Options, Corporate Bonus Program, Medical Benefit Options, Family Bonding Leave, Fertility Benefits, Retirement Savings Program, Paid Time Off, EV Charging
Tech stack
Product ManagementGo-to-MarketMarket AnalysisCompetitive AnalysisSalesProduct Strategy