Founding GTM Associate
SoSafeSecurity Awareness company
London, United KingdomMid
Highland Europe
Acton Capital
Global Founders Capital
La Famiglia
Carsten Thoma
Christian Henschel
Sales & Account Management
About the role
TL;DR
Build the Go-To-Market motion for a new product, engaging early design partners.
- •SoSafe is seeking a Founding GTM Associate to build the Go-To-Market motion for their new Adaptive Defence product.
- •This role is responsible for bringing a new product to market, from identifying and engaging early design partners to securing commitments and ensuring their success.
- •Key Responsibilities Own the positioning and messaging for a new product, differentiating it from competitors.
- •Identify and engage net-new prospects fitting a specific Early Customer Profile.
- •Manage the agreement and onboarding stages, collaborating with the Product trio.
- •Structure feedback loops to Product and track partner health and progression.
- •Requirements AI-native with fluency in agentic tools and LLMs for outbound personalization.
- •Proven experience bringing a new product to market with zero existing customers.
- •Demonstrated success in outbound sales and building pipeline independently.
- •Ability to write direct, impactful copy for cold outreach.
- •Self-starter comfortable building the first playbook for a new initiative.
Required skills
LLMsGo-to-MarketLead GenerationProduct MarketingSales
Nice-to-have skills
OpenAI APIAnthropic APIGemini APILangChain
Domain expertise
cybersecurity
Benefits & perks
Flexible hours, Vacation days, Parental leave support, Wellbeing support, Corporate discounts, Virtual events, Collaborative team activities, Local meet-ups, Tech equipment, Referral bonuses, Individual development budget, Dog-friendly HQ
Tech stack
LLMsOpenAI APIAnthropic APIGemini APILangChain
