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Tilt logo

Marketing Lead

TiltSocial Shopping company
London, United KingdomLead
Balderton Capital logo
Balderton Capital
Earlybird Venture Capital
TQ Ventures
Seedcamp logo
Seedcamp
Expansion Capital
Black Green Capital
Marketing

About the role

TL;DR

Lead marketing for the Fashion category at Tilt, driving growth and engagement.

  • Tilt is building a net-new way to buy and sell online and is seeking a Marketing Lead to grow a vertical in the UK.
  • This role sits at the intersection of marketing, operations, and brand, focusing on designing and executing strategies for a fast-scaling consumer tech company.
  • Key Responsibilities Own marketing for the Fashion category, including campaigns, content, channels, and demand generation.
  • Develop and execute marketing strategies across paid, organic, and digital content for the Fashion category.
  • Launch influencer marketing campaigns and community/in-person events to drive engagement.
  • Build a repeatable content and campaign engine for the category, iterating based on user insights and data.
  • Requirements 3+ years of experience in brand, lifecycle, or content marketing, with end-to-end campaign ownership.
  • Strong instincts for content and creative, with a track record of successful campaigns.
  • Comfortable with data-based decision making and key metrics like CAC, LTV, and conversion.
  • Experience building marketing strategy from scratch and owning ambiguity in a fast-scaling environment.
  • Genuine excitement for fashion, streetwear, and vintage communities.
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Required skills

Growth MarketingProduct Marketing

Nice-to-have skills

Product ManagementAgileScrumKanbanUser ResearchA/B TestingRoadmappingPRDsOKRs

Domain expertise

ecommerceretail

Benefits & perks

29 days off, plus UK bank holidays, Your birthday off, no questions asked, Share options, 3% pension contribution, Unlimited phone/video and in-person therapy, 24/7 phone GP, including private prescriptions, MacBook and tech budget, Gym membership, Free Deliveroo if you're working late

Tech stack

PythonJavaScriptReactNode.jsAWSGoogle CloudAzureDockerKubernetesCI/CDGitLinuxJiraConfluenceFigmaPostmanSwaggerOpenAPIREST APIWebSocketsRabbitMQCelerySidekiqNotionSlackAsanaLinearMonday.comAirtableExcel

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