Country Lead, Business Marketing, UK
RedditSocial Media company
London, United KingdomLead
Fidelity Investments
Andreessen Horowitz
Sequoia Capital
Coatue
Vy Capital
Sam Altman
Marketing
About the role
TL;DR
Lead UK advertiser marketing strategy to drive growth and revenue for Reddit.
- •Reddit is seeking an experienced Business Marketing Lead for the UK to own and deliver our advertiser marketing strategy, supporting the growth of one of our most important international markets.
- •This role is part of Reddit's country-led go-to-market model, focusing on client-direct advertisers in the UK.
- •Key Responsibilities Develop and deliver an annual UK marketing plan aligned with local business priorities and growth opportunities.
- •Build demand-generation programmes across channels such as events, digital campaigns, partnerships, content and account-based marketing.
- •Develop locally relevant narratives, case studies, category stories and product messaging that demonstrate Reddit’s value to UK advertisers.
- •Shape Reddit’s presence across the UK advertising and marketing industry.
- •Manage the UK B2B marketing budget and investment plan, prioritising spend against the strongest growth opportunities.
- •Requirements 7+ years of B2B marketing experience, ideally within tech or digital media, advertising, technology or a related industry.
- •Strong understanding of the UK advertising landscape and how brands, agencies and media platforms operate within it.
- •Experience developing and delivering integrated market or regional marketing strategies tied to commercial goals.
- •Commercially minded and comfortable making data-backed decisions and connecting marketing activity to pipeline, revenue and customer growth.
- •Strong storyteller who can turn customer, market and product insights into compelling narratives and programmes.
Required skills
Demand GenerationBrand MarketingContent MarketingDigital MarketingB2B SalesMarket AnalysisProduct MarketingMarketing Analytics
Nice-to-have skills
Google AnalyticsGA4Looker Studio
Domain expertise
mediaadtech
Benefits & perks
Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support, Family Planning Support, Gender-Affirming Care, Mental Health & Coaching Benefits, Group Personal Pension Scheme with Employer match, Private Medical and Dental Scheme, Income Replacement Programs, Bike to Work scheme, Flexible Vacation & Paid Volunteer Time Off, Generous Paid Parental Leave
Tech stack
Google AnalyticsGA4Looker Studio