Product Marketing Manager (Healthcare / B2B Benefit Solutions)
PaytientHealthcare Payments company
United StatesMid
Felicis Ventures
Mercato Partners Traverse Fund
Bertelsmann Investments
Lightbank
Box Group
Lachy Groom
Marketing
About the role
TL;DR
Product Marketing Manager for B2B Benefit Solutions in Healthcare.
- •Paytient is seeking a Product Marketing Manager to join our B2B Growth Marketing Team.
- •You will be the connective tissue between market insights and execution, building the operational bridge to move critical initiatives to "market-ready" and ensuring more people can access the care they need.
- •Key Responsibilities Manages new product features or enhancements and pilot programs.
- •Coordinates with project management to ensure strategic initiatives stay on track, meeting milestones for GTM launches and partnership activations.
- •Monitors competitors and emerging healthcare trends, translating these into "battle cards" and strategic briefs.
- •Aids in the development of B2B case studies, partnering with Account Management and Sales teams to identify success stories and translate data into compelling narratives that prove ROI.
- •Supports the creation and maintenance of high-impact sales collateral, ensuring the Sales team is equipped to communicate Paytient’s value proposition.
- •Requirements 5-7 years of experience in B2B or B2B2C marketing, with a heavy emphasis on product marketing and sales enablement.
- •Ability to take qualitative data and consolidate it into clear, actionable insights for diverse stakeholders.
- •Exceptional organizational skills with a "problem-solver first" mentality.
- •Experience in a complex industry such as healthcare or benefits.
- •Storytelling skills that demonstrate an ability to simplify complex concepts with craft and diligence.
Required skills
Product MarketingGo-to-MarketCompetitive AnalysisB2B SalesContent MarketingProject Management
Domain expertise
healthtech
Benefits & perks
Medical, dental and vision insurance, $4,400 annual HSA contribution, Paytient Health Payment Account (HPA), Monthly lifestyle spending stipend, Five weeks of annual PTO, Week-long fully paid 'summer break' for all employees!, Ten weeks of bonding leave for new parents, Two weeks of caregiver leave, Employer paid short-term and long-term disability, 401k plan access with a 4% employer match, Stock options in Paytient
Tech stack
Product ManagementGo-to-MarketCompetitive AnalysisContent MarketingB2B Sales
