Senior Product Marketing Manager
PaddlePayments company
United KingdomSenior
KKR
83NORTH
Notion Capital
FTV Capital
Kindred Capital
CIBC Innovation Banking
MarketingNew
About the role
TL;DR
Lead product positioning, messaging, and go-to-market strategy to drive revenue.
- •Paddle is seeking a Senior Product Marketing Manager to lead the positioning, messaging, and go-to-market strategy for key areas of their product suite.
- •This high-impact role acts as a crucial link between Product, Sales, and Marketing, translating market insights into compelling narratives that drive revenue.
- •Key Responsibilities Develop and maintain differentiated product positioning and messaging.
- •Lead end-to-end go-to-market strategy for product launches.
- •Create high-impact sales enablement materials and run training sessions.
- •Design and run customer research programs and own competitive intelligence.
- •Measure and prove the commercial impact of PMM initiatives using data.
- •Requirements 8+ years in B2B SaaS product marketing, ideally in payments, fintech, or developer/platform tooling.
- •Masterful storyteller with ability to translate complex concepts into clear narratives.
- •Commercially sharp with a proven track record of tying GTM strategy to measurable outcomes.
- •Confident cross-functional operator, highly autonomous and structured.
- •Data-fluent and analytically rigorous, with experience using AI tools to accelerate work.
Required skills
Product MarketingGo-to-MarketCompetitive AnalysisProduct ManagementSalesforcePython
Domain expertise
fintechdeveloper-tools
Benefits & perks
Unlimited holidays, 4 months paid family leave, Learning fund, Remote work
Tech stack
Product ManagementGo-to-MarketCompetitive AnalysisSalesforcePython