Senior Performance Marketing Manager
OutreachSales Engagement company
United StatesSenior
Sands Capital
Salesforce Ventures
Spark Capital
Premji Invest
STEADFAST Capital Ventures
Lone Pine Capital
Marketing
About the role
TL;DR
Lead performance marketing strategy and execution to drive pipeline growth.
- •Outreach is seeking a Senior Performance Marketing Manager to lead cross-functional partnerships and optimize paid campaigns across various channels.
- •This role is crucial for driving pipeline growth and achieving business results through data-driven strategies.
- •Key Responsibilities Lead audience strategy, segmentation, and scalable performance marketing programs.
- •Manage and optimize paid campaigns across YouTube, Google Ads, Bing Ads, Display, LinkedIn, Meta, and CTV.
- •Develop and execute new channel and campaign experiments to drive pipeline growth.
- •Monitor key performance metrics, including spend, revenue, ROAS, and budgets.
- •Manage portions of a budget in the range of $5M-8M per year.
- •Requirements Demonstrated history of delivering measurable results through performance marketing. 7+ years of experience in growth marketing/performance marketing.
- •Proficiency with Google, YouTube, LinkedIn, and Bing platforms.
- •Hands-on experience with CRM systems such as Salesforce.
- •Exceptional communication and organizational skills.
Required skills
Performance MarketingGrowth MarketingSalesforceGoogle AnalyticsGA4SEMDemand GenerationMarketing Analytics
Nice-to-have skills
CRM
Domain expertise
martechproductivityai
Tech stack
SalesforceGoogle AnalyticsGA4Looker Studio