Senior Growth Marketing Manager, Global Strategic
OutreachSales Engagement company
United StatesSenior
Sands Capital
Salesforce Ventures
Spark Capital
Premji Invest
STEADFAST Capital Ventures
Lone Pine Capital
MarketingNew
About the role
TL;DR
Owns GTM strategy and execution for the Global Strategic segment, driving pipeline growth.
- •Outreach is seeking a Sr.
- •Growth Marketing Manager to own go-to-market strategy and execution for their Global Strategic segment.
- •This role involves developing campaigns, shaping segment strategy, and partnering with sales and product marketing teams.
- •Key Responsibilities Define and execute GTM programs for the Global Strategic segment.
- •Develop segment positioning, messaging, and targeting strategy.
- •Build 1:1 / 1:Few account-based marketing programs.
- •Own campaign planning and execution across channels to drive pipeline.
- •Partner with sales leadership to define field marketing priorities and support strategy.
- •Requirements 7+ years of B2B marketing experience, including enterprise B2B software/SaaS and global GTM motions.
- •Experience with revenue marketing, demand generation, field marketing, ABM, or segment marketing.
- •Demonstrated experience applying AI and automation to marketing processes.
- •Track record of developing and executing GTM and campaign strategies with measurable outcomes.
- •Experience working cross-functionally with sales, product marketing, and other marketing teams.
Required skills
Growth MarketingGo-to-MarketProduct MarketingSalesforceMarketoDemand GenerationB2B SalesMarketing Analytics
Nice-to-have skills
AWSGoogle CloudAzureTerraformDockerKubernetesCI/CD
Tech stack
PythonJavaScriptSQLAWSGoogle CloudAzureTerraformDockerKubernetesCI/CDGitLinuxJiraConfluenceFigmaPostmanREST APIGoogle AnalyticsGA4Looker StudioExcelPowerPointSalesforceHubSpotMarketo
