Senior Director of Integrated Customer Marketing
MonzoDigital Banking company
London, United KingdomDirector
CapitalG
GIC
Tencent
Google Ventures
Ribbit Capital
Passion Capital
Marketing
About the role
TL;DR
Define and lead Monzo's customer marketing strategy across consumer products.
- •We're looking for a strategic Senior Director of Integrated Customer Marketing to lead Monzo's go-to-market and engagement marketing strategy.
- •Key Responsibilities Define and lead Monzo's customer marketing vision across our consumer product portfolio.
- •Set the strategic direction across CRM & Lifecycle Marketing and Integrated Marketing.
- •Partner with General Managers to bring engagement and performance insight into product and commercial priorities.
- •Own the end-to-end customer engagement strategy, combining integrated marketing, CRM, in-product experiences and lifecycle communications.
- •Lead the go-to-market strategy for new products and major launches.
- •Requirements Strategic leadership experience in customer marketing.
- •Experience in integrating marketing and CRM strategies.
- •Strong partnership and collaboration skills.
- •Proven track record in driving customer engagement and retention.
- •Leadership experience in a fast-paced, innovative environment.
Required skills
Growth MarketingProduct Marketing
Domain expertise
fintech
Benefits & perks
Dependant on experience + Incentive Awards tied to your performance + Benefits