Creative Director, Commercial
Hinge HealthTelemedicine company
San Francisco, United StatesDirector
Tiger Global Management
Coatue
Insight Partners
Bessemer Venture Partners
Atomico
Marketing
About the role
TL;DR
Lead creative strategy for Hinge Health's enterprise initiatives.
- •Lead creative strategy for Hinge Health's enterprise initiatives, turning clinical innovation into human-centered commercial campaigns, ABM experiences, and event activations to drive employer engagement.
- •Key Responsibilities Define and drive creative strategy for commercial B2B initiatives aligned with brand and business goals.
- •Develop integrated multi-channel campaigns, sales enablement assets, and bespoke ABM experiences.
- •Oversee creative for events and activations, integrating digital and physical attendee experiences.
- •Manage creative operations including agencies, budgets, and resource allocation.
- •Requirements 10+ years creative leadership with focus on enterprise B2B, experiential design, and brand storytelling. 5+ years leading multidisciplinary creative teams.
- •Proven experience delivering full-funnel campaigns that influence pipeline and commercial outcomes.
- •Experience with large-scale brand activations and performance-driven creative optimization.
Required skills
Brand Marketing
Domain expertise
healthcare