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Director of Product Marketing

HeidiAI-powered Clinical company
New York, United StatesDirector
Point72 Private Investments
Blackbird
Headline logo
Headline
Latitude
Possible Ventures
Archangel
MarketingNew

About the role

TL;DR

Shape product positioning, launch, and market strategy for clinical AI tools.

  • Heidi is seeking a Director of Product Marketing to shape the positioning, launch, and market introduction of its clinical AI tools.
  • This role will own go-to-market strategy and sales enablement for key products.
  • Key Responsibilities Develop and own product positioning and messaging for Heidi's AI Care Partner.
  • Lead product go-to-market strategy for major launches, ensuring sales readiness and adoption.
  • Build customer and market intelligence to inform product and GTM strategy.
  • Create core product marketing materials and support strategic sales deals.
  • Requirements 7+ years of product marketing experience, ideally in B2B SaaS, AI, or healthcare.
  • Proven track record of owning positioning, messaging, and GTM strategy.
  • Experience collaborating with Product and Sales teams.
  • Exceptional writing and storytelling skills.
  • Strong customer and commercial instincts.
View original posting →

Required skills

Product MarketingGo-to-MarketCompetitive AnalysisProduct Strategy

Domain expertise

healthtechaihealthcare

Benefits & perks

Healthcare, Dental, Vision, 401k with 3% match, Healthy Heidis budget, Learning & development budget, Recharge Days

Tech stack

Product MarketingGo-to-MarketProduct Strategy

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