Director of Demand Generation
Haus AnalyticsMarketing Measurement company
New York, United StatesDirector
01 Advisors
Insight Partners
Baseline Ventures
Haystack Ventures
Upside Partnership
Octave Ventures
MarketingNew
About the role
TL;DR
Owns enterprise demand generation strategy and execution to build a predictable pipeline.
- •Haus is seeking a Director of Demand Generation to build and execute a predictable enterprise demand engine.
- •This role will leverage Haus's strong brand and customer advocacy to drive growth.
- •Key Responsibilities Own enterprise demand strategy, including target account definition and ABM programs.
- •Develop ICP, segmentation, and messaging, and manage demand gen budget and channel strategy.
- •Build the demand gen operating system for pipeline modeling, reporting, and performance tracking.
- •Manage one direct report and agency/contractor relationships.
- •Requirements 6-10 years of experience in Demand Generation with pipeline ownership.
- •Experience building an ABM or enterprise demand motion from the ground up.
- •Track record of generating pipeline in enterprise sales environments.
- •Experience defining ICP and developing messaging for different audiences.
Required skills
Demand GenerationEnterprise SalesAccount ManagementSalesforceHubSpotSQLMarket AnalysisPipeline ManagementLead GenerationExcel
Nice-to-have skills
Marketing Analytics
Domain expertise
martechadtech
Benefits & perks
Flexible PTO, Equity, Health insurance, Dental insurance, Vision insurance, WFH stipend, Events & Offsites, Free Lunch, New Parent Leave
Tech stack
PythonJavaScriptSQLAWSGoogle CloudAzureSalesforceHubSpotMarketoGoogle AnalyticsGA4Excel