Growth Marketing Manager
CoinflowPayments company
Chicago, United States$150,000 - $200,000 USDManager
Pantera Capital
Coinbase Ventures
CMT Digital
The Fintech Fund
Jump Capital
Reciprocal Ventures
Marketing
About the role
TL;DR
Owns growth marketing, driving pipeline through experiments and outbound campaigns.
- •Coinflow is seeking a Growth Marketing Manager to own the growth layer of their marketing function, turning brand and content momentum into repeatable, measurable pipeline.
- •This is a builder's role focused on outbound campaign activation, growth experiments, and tightening the loop between marketing spend and qualified pipeline.
- •Key Responsibilities Own outbound campaign activation end-to-end, partnering with Revenue and SDRs.
- •Design and run growth experiments across paid, email, LinkedIn, events, and lifecycle channels.
- •Own and report on pipeline metrics, digging into data to find the "why" behind performance.
- •Build and optimize the demand funnel, manage paid acquisition, and partner with content/SEO.
- •Test new verticals and audiences, and build ABM programs for new segments.
- •Requirements 4+ years in growth, demand generation, or performance marketing, ideally in B2B SaaS, fintech, or payments.
- •Demonstrated track record of building and running campaigns that generated measurable pipeline.
- •Fluency with the modern growth stack: analytics, CRM, marketing automation, paid platforms, and attribution.
- •Strong data analysis skills and ability to visualize and present findings clearly.
- •Bias for action and experimentation, with excellent collaboration skills.
Required skills
Growth MarketingDemand GenerationPerformance MarketingSQLGoogle AnalyticsExcelPowerPoint
Nice-to-have skills
PythonJavaScript
Domain expertise
fintechcrypto
Benefits & perks
equity, health insurance, 401(k), flexible time off
Tech stack
PythonJavaScriptSQLGoogle AnalyticsGitLinuxREST APIExcelPowerPoint
