EMEA Marketing Specialist (Maternity Leave Cover)
AlphaSense, Inc.Market Intelligence company
London, United KingdomMid
Goldman Sachs
CapitalG
SoftBank Vision Fund 2
Viking Global Investors
BDT & MSD Partners
J.P. Morgan Growth Equity Partners
MarketingNew
About the role
TL;DR
EMEA Marketing Specialist to execute regional marketing plans and drive pipeline growth.
- •The International Marketing team is the glue between regional priorities and the global marketing organisation, working across everything from field events and sponsorships to demand generation and integrated campaigns.
- •You will be executing the regional marketing plan with pipeline and bookings as your core measures of success.
- •Key Responsibilities Partner with the EMEA sales and SDR teams to ensure alignment of marketing activity with sales priorities and pipeline goals.
- •Collaborate with other marketing team members to localize and execute campaigns in region.
- •Measure, track and report the effectiveness of activities and provide recommendations for future campaigns/programs/events.
- •Execute the EMEA 1:1 ABM programme in close partnership with sales pod leads, running quarterly client engagement against a defined set of focus accounts.
- •Run the team's hosted event cadence, including breakfast briefings and broker-hosted events, as an established, repeatable programme.
- •Requirements 2–5 years of experience in demand generation / growth marketing Proven experience partnering directly with sales and/or SDR organisations to deliver marketing-sourced pipeline.
- •Demonstrated ability to plan, manage, and execute hosted events and client engagements to a high standard.
- •Comfortable managing external partner and vendor relationships, including sponsorship logistics and contract deliverables.
- •Must-have knowledge and experience: Google Workspace (GSuite), Salesforce, Marketo, Mutiny, and Tableau.
Required skills
Demand GenerationGrowth MarketingSalesforceMarketoTableauProject ManagementPartnership ManagementExcelPowerPoint
Tech stack
SalesforceMarketoTableauPythonJavaScriptSQLBashGitLinuxJiraConfluenceExcelPowerPoint