Product Marketing Manager, International Markets & Family Offices
AddeparWealth Management company
Remote$106,000 - $166,000Manager
8VC
Valor Equity Partners
D1 Capital Partners
Vitruvian Partners
WestCap
EDBI
MarketingNew
About the role
TL;DR
Product Marketing Manager for international markets and family offices.
- •Addepar is seeking a Product Marketing Manager to own product marketing for the single-family office (SFO) segment and shape go-to-market strategies for international markets.
- •This role involves understanding SFO needs and regional nuances to drive acquisition and engagement.
- •Key Responsibilities Develop and execute product marketing strategy for SFOs and international markets (EMEA, LATAM, APAC).
- •Become an expert on the SFO market and regional dynamics.
- •Define segment and regional positioning and craft compelling messaging.
- •Develop and execute SFO and region-specific campaigns in partnership with GTM teams.
- •Create scalable core materials and adapt them for regional use.
- •Requirements 3-6 years of product marketing or related go-to-market experience, preferably in B2B SaaS, financial services, or fintech.
- •Full-stack product marketer with experience in market insights, value propositions, messaging, and GTM strategies.
- •Excellent storyteller, writer, and communicator.
- •Globally minded marketer with expertise across markets.
- •Experience partnering with Sales, Demand Generation, and other GTM teams.
Required skills
Product MarketingGo-to-MarketMarket AnalysisSalesDemand GenerationContent MarketingCopywritingB2B Sales
Domain expertise
fintech
Benefits & perks
bonus, equity, benefits
Tech stack
PythonJavaScriptSQLGitLinuxJiraConfluenceExcelPowerPointSalesforceHubSpotMarketo