Product Marketing Lead - Trade
ConsensysDeFi Infrastructure company
Remote$146,000 - $220,000 USDLead
Temasek
SoftBank Vision Fund 2
Microsoft
ParaFi Capital
Anthos Capital
Sound Ventures
Marketing
About the role
TL;DR
Lead product marketing strategy and GTM execution for MetaMask's Trading features.
- •MetaMask is seeking a Senior Product Marketing Manager to own the positioning and growth of its Trading features, which are central to the user experience for hundreds of millions entering the onchain economy.
- •This role sits at the intersection of product strategy, go-to-market execution, and brand trust.
- •Key Responsibilities Define and execute end-to-end GTM strategy for Trading features globally.
- •Partner with Product leads to shape roadmap priorities based on market insight and user behavior.
- •Lead product and feature launches, crafting narratives that resonate with crypto traders and holders.
- •Drive lifecycle marketing initiatives to increase awareness, activation, and retention.
- •Requirements 6 to 8+ years in product marketing, ideally within fintech, crypto, or high-growth consumer tech.
- •Demonstrated success leading complex product launches and lifecycle growth initiatives with measurable outcomes.
- •Strong strategic thinking and storytelling ability to translate complex product concepts into clear narratives.
- •Analytical and outcome-driven, comfortable interpreting data to inform strategy.
- •Deep curiosity about web3, DeFi, and onchain user behavior, or direct experience in the crypto ecosystem.
Required skills
Product MarketingGo-to-MarketCompetitive AnalysisProduct StrategyGrowth StrategyCustomer DiscoveryProduct AnalyticsJobs to Be DoneProduct-Led GrowthMarket AnalysisContent MarketingDigital MarketingMarketing AnalyticsCopywriting
Domain expertise
cryptofintech
Benefits & perks
Remote work
Tech stack
JavaScriptPythonReactNode.jsAWSGoogle CloudAzureDockerKubernetesCI/CDGitJiraConfluenceFigmaPostmanREST APIGraphQL