Creative Growth Lead
ElloAI & company
San Francisco, United StatesLead
Goodwater Capital
Y Combinator
Common Sense Growth
Homebrew
Ravensburger
Reed Hastings
Marketing
About the role
TL;DR
Drive creative growth initiatives, from ideation to execution and testing, for an AI-powered education product.
- •This is a role for someone who wants to build things and put them out in the world, not just execute someone else’s plan.
- •You’ll originate ideas, shape the strongest ones into something real, and see them through to a live test with customers.
- •Few early-stage marketing roles offer this much ownership across the full arc.
- •Key Responsibilities Come up with the creative bets worth making, grounded in a sharp read of our audience: parents who want the best for their kids.
- •Take those bets all the way through: shape them into briefs, get them produced, put them live across paid and organic social, and read the results honestly.
- •Produce a high volume of creative for testing, using AI tools to move faster and try more than a team our size normally could.
- •Requirements 4–7 years of full-time experience across a marketing, creative, agency, or founder/operator background.
- •Evidence you've taken something from idea to shipped reality
- •ideally something you started yourself and drove to a real outcome.
- •Real, demonstrable taste for short-form social: you can point to a specific hook, ad, or piece of content and explain why it works (or doesn't).
- •Actively use AI tools in your own creative or research workflow today
- •not occasionally.
Required skills
Growth MarketingOpenAI APILangChainHugging FaceNLPLLMsProduct Marketing
Nice-to-have skills
PythonJavaScriptReactNode.js
Domain expertise
edtechai
Tech stack
PythonJavaScriptReactNode.jsAWSGoogle CloudAzureTerraformDockerKubernetesCI/CDGitLinuxJiraNotionSlackAirtableExcelPowerPointGoogle AnalyticsGA4Looker StudioOpenAI APILangChainHugging FaceNLPLLMs