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Organic Marketing

DrivetrainFinancial Planning company
IndiaLead
Elevation Capital
Jungle Ventures
Venture Highway
MarketingNew

About the role

TL;DR

Lead organic marketing strategy and execution for B2B SaaS pipeline growth.

  • Drivetrain is seeking an Organic Marketing Lead to drive pipeline growth through SEO, content, community, and organic social channels for their enterprise SaaS audience.
  • This is a builder role where you will set strategy and execute, leveraging AI tools to enhance speed and depth.
  • Key Responsibilities Own organic growth strategy across SEO, content marketing, and organic social with pipeline and traffic targets.
  • Build and manage a content engine targeting finance/FP&A personas in B2B SaaS.
  • Execute technical and on-page SEO, including keyword strategy, site architecture, and performance tracking.
  • Utilize AI tools to scale content research, drafting, optimization, and repurposing.
  • Grow organic social presence, focusing on LinkedIn ghostwriting, company page strategy, and community engagement.
  • Requirements 4-7 years in organic marketing, SEO, or content marketing, ideally in B2B SaaS.
  • Proven track record of driving measurable organic traffic and pipeline growth.
  • Strong writing and editing skills with good judgment.
  • Working fluency with AI tools in daily workflow.
  • Comfort with SEO tooling (Ahrefs/Semrush, GSC, GA4) and basic technical SEO concepts.
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Required skills

SEOContent MarketingLLMsGA4

Nice-to-have skills

Product Marketing

Domain expertise

fintechproductivity

Benefits & perks

Remote-friendly, Autonomy

Tech stack

SEOContent MarketingLLMsGA4

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