Marketing Manager II, Canada
InstacartGrocery Delivery company
Canada$121,000 - $127,500 CADManager
Sequoia Capital
Andreessen Horowitz
T. Rowe Price
TCV
Kaplan Group Investments
Unanimous Capital
Marketing
About the role
TL;DR
Marketing Manager II to own consumer marketing for Canada, driving brand and business growth.
- •Instacart is seeking a Marketing Manager II to lead consumer marketing for Canada, responsible for national go-to-market strategy and execution.
- •This role will drive brand growth and business outcomes through integrated campaigns, local content, and partnerships.
- •Key Responsibilities Develop and execute national go-to-market strategies for integrated campaigns.
- •Oversee the Canadian influencer program and activate key brand partnerships.
- •Ensure campaigns and content are accurate, culturally relevant, and on brand for Canadian consumers.
- •Manage Canada procurement processes and monthly marketing budget tracking.
- •Requirements 5+ years of experience in brand marketing or integrated campaign marketing.
- •Deep understanding of Canadian culture and market nuance, including Quebec.
- •Demonstrated experience leading complex go-to-market strategies.
- •Strong written and verbal communication skills, with ability to influence at all levels.
- •Excellent project management skills in a dynamic, lean environment.
Required skills
Brand MarketingGo-to-MarketContent MarketingMarketing AnalyticsProject ManagementMarket Analysis
Domain expertise
retailfoodecommerce
Benefits & perks
Equity
Tech stack
Google AnalyticsGA4Looker Studio
