Field Marketing Manager
VerkadaPhysical Security company
Calgary, Canada$176,000 - $210,000 CADManager
First Round Capital
Sequoia Capital
Felicis Ventures
Lightspeed Venture Partners
Linse Capital
Alkeon Capital
Marketing
About the role
TL;DR
Drive marketing and demand generation for Verkada's Canadian business, building pipeline and market credibility.
- •As a Verkada Field Marketing Manager, you will be the CMO for our Canadian business line, owning marketing and demand generation efforts to build pipeline and market credibility.
- •You will define the strategic direction of our Canadian sales segment and drive millions of dollars in pipeline creation.
- •Key Responsibilities Act as the "pipeline czar" for your aligned segment, working with sales leadership to meet pipeline goals.
- •Execute regional and local campaigns, including hosted events, trade shows, and webinars.
- •Drive account-based marketing programs and thought leadership initiatives.
- •Collaborate with corporate demand generation on campaign planning and execution.
- •Requirements 6-10 years of B2B marketing experience.
- •Strong logistical execution skills for concurrent events.
- •Experience working with channel or strategic partners.
- •Ability to understand key personas and value propositions.
- •Proven ability to act as an advisor and peer with sales leadership.
Required skills
B2B SalesDemand GenerationSalesforceHubSpotMarketoExcelPowerPointProject Management
Benefits & perks
Healthcare programs, Medical coverage, Vision coverage, Dental coverage, Paid parental leave, Fertility benefits, Paid holidays, Extended holidays, Generous time off, Personal sick time, Professional development stipend, Wellness/fitness benefits, Healthy meals provided daily
Tech stack
SalesforceHubSpotMarketoExcelPowerPoint