About the role
TL;DR
Build and own the GTM systems and data foundation for TwelveLabs.
- •As the GTM Systems Engineer, you will own and build the systems and data foundation for TwelveLabs' go-to-market organization.
- •You will design and ship Clay-native workflows, manage HubSpot and our marketing automation tools, build and maintain our AWS co-sell pipeline through Clazar, own quote-to-cash automation end-to-end, and build the automations that power GTM execution across sales, marketing, and partnerships.
- •Key Responsibilities Design, build, and ship HubSpot-based GTM systems, managing configuration, data structure, and workflow automation.
- •Build and own Clay-native automations that enrich, score, route, and orchestrate GTM data in real time.
- •Own and maintain our AWS co-sell pipeline integration (Clazar), ensuring partner-sourced opportunities sync cleanly into HubSpot.
- •Design automation that replaces manual GTM work, including routing, lifecycle management, ownership logic, enrichment, partner attribution, and deal registration.
- •Create systems where accurate reporting is a byproduct of clean workflows and data flows, not manual effort.
- •Requirements 5+ years of experience building GTM systems, internal automations, or revenue infrastructure in a high-growth B2B environment.
- •Strong technical expertise in HubSpot, including hands-on experience building workflows, data models, and integrations.
- •Deep, practical experience with Clay beyond basic enrichment (e.g., scoring, routing, orchestration, signal detection).
- •Experience working with sales engagement and marketing automation tools such as HubSpot Marketing Hub, Salesloft, Outreach, or 6sense.
- •A builder mindset
- •you enjoy shipping systems, automating manual work, and iterating quickly.
Required skills
HubSpotAWSRevenue OperationsSQLPythonJavaScript
Nice-to-have skills
LookerExcel
Domain expertise
developer-toolsai
Benefits & perks
An open and inclusive culture and work environment, Work closely with a collaborative, mission-driven team on cutting-edge AI technology, Full health, dental, and vision benefits, Extremely flexible PTO and parental leave policy. Office closed the week of Christmas and New Years, Monthly wellness stipend, Annual Learning & Development stipend to invest in your growth, Global offices in San Francisco and Seoul, and coworking office memberships for remote team members, VISA support where applicable, Transportation stipend (SF onsite only), Daily lunch & dinner provided (SF onsite only)
Tech stack
HubSpotAWSPythonJavaScriptSQLExcelLooker