Product Marketing Manager - Lifecycle Growth Lead
SuperpowerPersonalized Health company
San Francisco, United StatesSenior
Forerunner Ventures
Susa Ventures
Day One Ventures
Long Journey Ventures
Family Fund
Opal Ventures
Marketing
About the role
TL;DR
Design and own the full end-to-end member journey for a health lifestyle brand.
- •As our Product Marketing Manager for Member Lifestyle, you’ll design and own the full end-to-end member journey
- •from the very first interaction through long-term engagement.
- •Key Responsibilities Own all email and lifecycle flows for new members, active members, and re-engagement Define how Superpower explains itself inside the product Synthesize member behavior, objections, and feedback into clear recommendations Requirements High-velocity execution
- •work with urgency, and iterate rapidly to drive progress Obsessive about details
- •you spot member friction before anyone else does Fascinated by customer psychology
- •you design for how people behave
Required skills
Product Marketing
Domain expertise
healthcare