Senior Manager, Account-Based Experience (ABX)
SanityContent Management company
RemoteManager
ICONIQ Growth
Bullhound Capital
Heavybit
Threshold
Shopify
Blue Cloud Ventures
Marketing
About the role
TL;DR
Lead enterprise account-based experience programs to drive pipeline and revenue.
- •Sanity is seeking a strategic, data-driven Sr Manager of ABX to design and lead account-based experience programs for enterprise clients.
- •This role will orchestrate personalized, cross-channel programs to generate and accelerate pipeline from initial contact to closed-won, fostering a strong feedback loop between marketing and sales.
- •Key Responsibilities Execute and scale enterprise ABX programs, translating GTM priorities into personalized account experiences.
- •Drive coordinated account engagement through weekly account pod meetings with AEs and SDRs.
- •Develop and optimize multi-channel ABX programs across various channels.
- •Build scalable personalization programs including segmentation and vertical-specific campaigns.
- •Measure and optimize ABX performance across engagement, pipeline, and revenue impact.
- •Requirements 6+ years in B2B marketing, with at least 3 years in ABM/ABX for enterprise accounts.
- •Proven success generating pipeline and influencing revenue through account-based programs.
- •Experience supporting complex buying groups and long sales cycles.
- •Proficiency with ABX technology platforms like Demandbase, Salesforce, and intent data providers.
- •Experience with personalization, segmentation, and data-driven optimization.
Required skills
SalesforceMarketoAccount ManagementB2B SalesRevenue OperationsPipeline ManagementLead GenerationMarket AnalysisProduct MarketingMarketing AnalyticsCRMProject Management
Nice-to-have skills
Content MarketingDigital MarketingSEOSEMPerformance MarketingEmail MarketingBrand MarketingCommunity Management
Domain expertise
developer-toolsmartechai
Benefits & perks
Health insurance, Stock options, Remote work
Tech stack
SalesforcePythonJavaScriptTypeScriptNode.jsReactNext.jsHTMLCSSTailwindGraphQLSQLBashDockerKubernetesCI/CDGitHub ActionsJenkinsArgoCDHelmGitLab CICircleCIAnsibleChefPuppetPrometheusGrafanaDatadogNew RelicPagerDuty