Social Media Marketing Manager
SalsifyProduct Experience company
RemoteMid
TPG
Venrock
Permira Growth Opportunities Fund
Neuberger Berman
Cap Table Coalition
Warburg Pincus
Marketing
About the role
TL;DR
Develop and manage social media strategy for a B2B SaaS company.
- •Lead the development, launch, and management of Salsify's social media strategy to drive brand awareness, community building, and lead generation.
- •Key Responsibilities Develop, launch, and manage a cutting-edge social media strategy for a B2B software-as-a-service (SaaS) company.
- •Oversee community management and growth on LinkedIn and other relevant social media channels.
- •Establish and curate a social media content calendar for LinkedIn and other relevant social media channels.
- •Ideate, produce, and publish written content on social media, such as posts, polls, newsletters, and articles, as well as multimedia content like graphics and videos.
- •Requirements Proven track record of launching forward-thinking social media campaigns.
- •Experience in B2B strategy and social media marketing.
- •Ability to experiment with new ways of engaging on social media with a B2B audience.
- •Strong understanding of how business-to-business (B2B) social media is evolving.
- •Excellent written and verbal communication skills.
Required skills
Social Media MarketingCommunity ManagementDigital Marketing
Domain expertise
martech