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Measurement Lead (tvScientific)

PinterestVisual Discovery company
New York, United States$145,747 - $300,067 USDLead
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About the role

TL;DR

Owns measurement strategy for CTV and performance TV investment, driving client decisions and revenue growth.

  • The Measurement Lead for tvScientific will own how Pinterest quantifies, communicates, and optimizes its CTV and performance TV investment.
  • This role involves building the measurement framework, partnering with various teams, and translating complex data into clear narratives to drive client decisions and revenue growth.
  • Key Responsibilities Develop end-to-end measurement strategy for tvScientific campaigns.
  • Design and operationalize standard reporting and experimentation frameworks.
  • Partner with Sales and CS to diagnose performance and craft client-ready stories.
  • Collaborate with Product, Engineering, and Analytics on data quality and pipelines.
  • Create repeatable templates for customer-facing teams.
  • Requirements 7+ years in marketing science, media analytics, or performance measurement.
  • Deep hands-on experience with incrementality testing, attribution, and performance diagnostics.
  • Strong SQL/Excel skills and familiarity with BI/visualization tools.
  • Excellent storyteller who can translate technical results into simple narratives.
  • Proven track record working cross-functionally with Sales, Product, and Engineering.

Required skills

SQLExcelPythonJavaScriptTableauPower BIGoogle AnalyticsGA4Looker StudioGitPerformance Marketing

Nice-to-have skills

AWSGoogle CloudAzure

Domain expertise

adtechmartech

Tech stack

SQLExcelPythonJavaScriptTableauPower BIGoogle AnalyticsGA4Looker StudioGit