Product Marketing Manager
NylasDeveloper Tools company
CanadaSenior
Tiger Global Management
Citi Ventures
8VC
Slack Fund
Round13 Capital
ScaleUP Ventures
Marketing
About the role
TL;DR
Drive go-to-market strategies and product positioning for Nylas platform.
- •We are looking for a Product Marketing Manager to support go-to-market strategies, product positioning, and sales enablement for the Nylas platform.
- •Key Responsibilities Lead a structured customer research program across segments and ICPs to deeply understand how teams build, adopt, and scale communications and AI-driven workflows.
- •Own and operate Nylas’ Customer Advisory Board, managing a regular forum for strategic customers to engage directly with our product team.
- •Own the development of high-impact case studies, customer narratives, and reference programs that demonstrate real-world value.
- •Drive ongoing competitive analysis across direct and adjacent players.
- •Build and maintain battlecards, objection handling frameworks, and win/loss insights that enable sales and customer-facing teams to position Nylas effectively in competitive deals.
- •Design and execute programs that improve activation, adoption, and expansion across the customer lifecycle.
- •Requirements 3-5+ years of product marketing experience in B2B SaaS, with a strong preference for developer-focused, API-driven, or technical platforms.
- •Experience working closely with Sales, Customer Success, and Product teams to drive revenue and adoption.
- •Exceptional written and verbal communication skills, with experience crafting compelling narratives for executive, sales, and customer audiences.
- •Bachelor's degree in Marketing, Business, or a related field; MBA or equivalent experience preferred.
Required skills
Product Marketing
Domain expertise
developer-tools