Field Marketing Manager, DACH
MixpanelProduct Analytics company
London, United KingdomManager
Y Combinator
Andreessen Horowitz
Sequoia Capital
Bain Capital Tech Opportunities
Max Levchin
Keith Rabois
Marketing
About the role
TL;DR
Field Marketing Manager for DACH region, focusing on go-to-market strategy and localizing marketing efforts.
- •Mixpanel is seeking a Field Marketing Manager to lead their go-to-market presence in the DACH region.
- •This role will translate core market strategies into locally resonant programs, acting as a bridge between the London-based marketing team and the German-speaking market.
- •Key Responsibilities Develop market intelligence for the DACH digital analytics landscape, including personas, competitor presence, and buyer objections.
- •Plan and execute in-person and virtual events for the DACH market, managing the full event lifecycle.
- •Localize marketing content across various formats to resonate in the German market, ensuring consistency in tone and positioning.
- •Manage the regional marketing budget, collaborate with marketing operations, and report on campaign performance and pipeline contribution.
- •Requirements Experience in B2B field marketing or demand generation, ideally in SaaS or analytics.
- •Native-level German and strong professional English proficiency.
- •Proven track record of running successful in-person and virtual events.
- •Comfort working with ambiguity and building playbooks in a growth market.
- •Familiarity with CRM and marketing automation tools; Salesforce and HubSpot experience is a plus.
Required skills
SalesforceHubSpotGoogle AnalyticsExcelPowerPointContent MarketingDemand GenerationB2B SalesProject Management
Domain expertise
martechproductivity
Benefits & perks
Medical, Vision, and Dental Care, Mental Wellness Benefit, Generous Vacation Policy & Additional Company Holidays, Enhanced Parental Leave, Volunteer Time Off
Tech stack
SalesforceHubSpotGoogle AnalyticsGA4ExcelPowerPoint