Product Marketing Manager
MarkforgedAdditive Manufacturing company
Waltham, United States$73,698 - $98,265Manager
Matrix Partners
Next47
North Bridge Venture Partners
Microsoft Ventures
Porsche SE
Trinity Ventures
Marketing
About the role
TL;DR
Drives product marketing strategies for market awareness, customer adoption, and revenue growth.
- •The Product Marketing Manager is responsible for supporting the development and execution of product marketing strategies that drive market awareness, customer adoption, and revenue growth.
- •This role helps define product positioning, messaging, go-to-market plans, and sales enablement materials.
- •Key Responsibilities Collaborate on go-to-market strategy for new and existing products.
- •Drive go-to-market launches, announcements, and campaigns programs.
- •Develop and maintain sales tools that facilitate the selling process.
- •Create compelling marketing content such as case studies, videos, website copy, and blog posts.
- •Be a product evangelist internally and with customers.
- •Requirements 3+ years technical product marketing experience or other directly transferable experience.
- •Customer obsession.
- •Ability to translate technical content into compelling messaging.
- •Experience working with sales and competitive analysis.
- •Excellent writing, presentation, and communication skills.
Required skills
Product MarketingGo-to-MarketMarket AnalysisCompetitive AnalysisContent MarketingPresentation Skills
Domain expertise
martech
Tech stack
Product ManagementGo-to-MarketMarket AnalysisCompetitive AnalysisContent Marketing