Director of Demand Generation, ABM and Marketing Operations
Knox SystemsRegulatory Compliance company
RemoteDirector
Felicis Ventures
M12
B Capital
Microsoft's Venture Fund
Okta Ventures
MongoDB Ventures
Marketing
About the role
TL;DR
Drives Knox's digital demand engine, focusing on measurable, sales-aligned pipeline.
- •The Director of Demand Generation, ABM, and Marketing Operations drives Knox's digital demand engine, focusing on measurable, sales-aligned pipeline.
- •Key Responsibilities Own demand generation strategy with a focus on pipeline creation and revenue impact Design, execute, and scale digital-first demand programs across various channels Build and iterate on tiered ABM programs aligned with Sales account strategy Define and scale marketing operations processes and martech stack Implement and optimize marketing automation platforms, CRM integrations, and sales engagement platforms Requirements 5+ years of B2B demand generation experience in SaaS or complex, technical products Proven track record generating sales-aligned pipeline through digital demand and ABM programs Strong experience across digital demand channels: paid advertising, website optimization, email and lead nurturing, digital ABM, and performance marketing Demonstrated ability to build data-driven targets, develop forecasts, and optimize based on results Hands-on experience with marketing operations and martech: attribution, lead scoring, routing, CRM integration, and marketing automation
Required skills
Demand GenerationDigital MarketingMarketing Analytics
Domain expertise
martech
Benefits & perks
Medical, Dental, Vision, Life & Disability, unlimited PEO, employee funded 401k plan