Product Marketing Manager
KaseyaEnterprise Software company
Miami, United StatesMid
Insight Partners
TPG
Temasek
Sixth Street Partners
Ireland Strategic Investment Fund
MarketingNew
About the role
TL;DR
Drive go-to-market strategy, messaging, and sales enablement for a product line.
- •Kaseya is seeking a Product Marketing Manager I to support the go-to-market strategy and execution for a key product line.
- •This role involves close collaboration with Product, Marketing, and Go-to-Market teams to develop messaging, coordinate launches, create sales enablement materials, and gather market insights.
- •Key Responsibilities Lead the development and execution of GTM strategies.
- •Craft clear, differentiated messaging and compelling product narratives.
- •Develop high-impact sales tools, presentations, and training.
- •Act as a strategic partner to Product, Sales, and Customer Success teams.
- •Own end-to-end planning and execution of product launches.
- •Requirements Bachelor's degree in Marketing, Business, Communications, or a technical field. 2-4 years of experience in product marketing or a related role, preferably in B2B SaaS.
- •Experience developing product messaging, positioning, and customer-focused content.
- •Experience supporting product launches and sales enablement initiatives.
- •Ability to translate technical capabilities into clear customer benefits.
Required skills
Product MarketingGo-to-MarketProduct ManagementCustomer DiscoveryCompetitive Analysis
Tech stack
Product ManagementGo-to-MarketMarket Analysis