Lifecycle Marketing Manager
JunoEmployee Wellbeing company
Miami, United States$80,000 – $100,000Manager
Hoxton Ventures
Fuel Ventures
Tony Jamous
Christian Owens
MarketingNew
About the role
TL;DR
Owns execution of member communications across all Juno products and business lines.
- •Juno leverages collective bargaining power to secure better student loan rates for students.
- •We are seeking a Lifecycle Marketing Manager to own the execution of our member communications across all our products and business lines, turning member data into the right message at the right moment to drive funded loans.
- •Key Responsibilities Own lifecycle execution end to end for email and SMS campaigns.
- •Deeply understand the Juno product and data model to build segmentation and personalization.
- •Define and build segments based on vertical, school, application stage, loan status, and timing.
- •Own measurement and reporting on campaign performance, focusing on applications and funded loans.
- •Run the test roadmap for subject lines, timing, sequencing, and offers.
- •Requirements 1-3+ years in lifecycle/CRM marketing, marketing operations, growth, or an analytical role.
- •Comfortable with data and reasoning about segments.
- •AI fluency and experience using AI tools in daily work.
- •High degree of precision and attention to detail.
- •Execution-oriented mindset with a focus on shipping campaigns.
Required skills
SQL
Nice-to-have skills
HubSpot
Domain expertise
fintechedtech
Benefits & perks
Comprehensive health, dental, and vision coverage, 401(k) matching
Tech stack
HubSpotSQL