About the role
TL;DR
Lead influencer marketing efforts for beauty brands, focusing on creator recruitment, onboarding, and compliance.
- •Integra Beauty is seeking a high-energy, strategically-minded Influencer Marketing Lead to manage and scale the affiliate ecosystems for their beauty brands, L'ange Hair and OFIR Beauty.
- •This role requires a proactive approach to identifying, onboarding, and motivating beauty creators across social platforms.
- •Key Responsibilities Proactively identify and recruit micro, macro, and pro-level beauty/haircare creators across TikTok, Instagram, and Facebook.
- •Design, optimize, and manage an efficient onboarding pipeline for new affiliates.
- •Act as the guardian of brands, monitoring affiliate content for FTC guideline adherence and platform policies.
- •Optimize performance tracking and analyze KPIs to report monthly performance to leadership.
- •Requirements 3-5+ years of direct experience managing affiliate or ambassador programs in D2C beauty, haircare, or cosmetics.
- •Deep understanding of TikTok (including TikTok Shop), Instagram, and Facebook/Meta communities.
- •Proven working knowledge of FTC guidelines for digital influencers.
- •Experience with major affiliate management networks and social analytics tools.
Required skills
Social Media MarketingPerformance Marketing
Domain expertise
ecommerceretailmartech
Benefits & perks
Medical, Dental, Vision, Life Insurance, 401k plan, Additional Opt-In Insurances, Vacation + Sick Time Pay, L'ange Hair Product Stipend
Tech stack
Google AnalyticsGA4