Develop and optimize marketing campaigns to drive client adoption and member engagement.
•Garner is seeking an exceptional Growth Marketing Manager to join their Growth Marketing team.
•This role will shape how Garner drives adoption at its largest clients, focusing on developing and optimizing marketing campaigns to drive member sign-ups and engagement.
•Key Responsibilities Develop and execute custom client marketing campaigns across channels like email, SMS, and direct mail.
•Utilize marketing automation tools (Iterable) to build, test, and optimize campaigns.
•Manage the marketing asset library and work with designers to develop new collateral.
•Analyze campaign performance metrics and customer data to generate insights and recommendations.
•Build scalable processes and AI tools for engagement marketing.
•Requirements Bachelor's degree in marketing, business, or related field preferred. 4+ years of B2C marketing experience in member marketing, engagement, lifecycle marketing, or growth marketing.
•Hands-on experience with cross-channel marketing platforms, preferably Iterable.
•Basic design experience for marketing collateral (e.g., Google Slides, Figma).
•Results-oriented strategic thinker and analytical problem solver.