Product Storyteller
Fal.aiGenerative Media company
San Francisco, United StatesMid
Andreessen Horowitz
Meritech Capital Partners
Salesforce Ventures
Kindred Ventures
Notable Capital
Shopify Ventures
Marketing
About the role
TL;DR
Owns product narrative strategy, demos, and messaging for generative media AI products.
- •Fal is building the generative media ecosystem for AI products.
- •This role will own the evergreen corner of product storytelling, from initial concept through launch and beyond, ensuring product stories are holistic, strategic, and compounding.
- •Key Responsibilities Develop and execute product narrative strategy across product lines and model families.
- •Build working demos and tutorials for various use cases and audiences.
- •Own and create content for the company's product surface, including industry and use-case pages.
- •Define and maintain terminology and messaging architecture across all product communications.
- •Amplify the work of other teams by translating technical achievements into compelling stories.
- •Requirements Shipped product marketing or developer-facing content for technical products that moved pipeline.
- •Technically proficient to build and debug own demos independently.
- •Understand generative media concepts like diffusion, video models, and inference economics.
- •Strong editing skills and a clear point of view on language.
- •Ability to operate autonomously and identify/build missing elements proactively.
Required skills
Product MarketingContent MarketingPythonJavaScriptComputer VisionLLMs
Nice-to-have skills
Enterprise SalesReactVue.jsAngularNext.jsSvelteHTMLCSSTailwindRedux
Domain expertise
developer-toolsai
Tech stack
PythonJavaScript