Responsable du marketing de produit, Golf
Lightspeed Commerce, Inc.Unified Commerce company
Montreal, CanadaMid
Accel Partners
iNovia Capital
Caisse de dépôt et placement du Québec
Investissement Québec
MarketingNew
About the role
TL;DR
Drive product marketing strategy and go-to-market execution for Lightspeed Golf.
- •Lightspeed is seeking a Product Marketing Manager, Golf to champion Lightspeed Golf and drive the go-to-market strategy for product investments.
- •This role involves collaborating with product leadership on strategy, positioning, messaging, and adoption efforts.
- •Key Responsibilities Co-own positioning and messaging for Lightspeed Golf.
- •Lead go-to-market planning and execution for product launches.
- •Develop launch plans that connect product strategy with marketing campaigns.
- •Partner with the product team to identify customer pain points and influence product priorities.
- •Develop customer adoption, activation, cross-sell, and expansion programs.
- •Requirements 3-5 years of experience in product marketing, growth marketing, or lifecycle marketing.
- •Experience developing positioning, messaging, launch plans, and sales enablement.
- •Strong project management skills and ability to drive work autonomously.
- •Demonstrated ability to synthesize qualitative and quantitative insights.
- •Experience working cross-functionally with product, sales, marketing, and support teams.
Required skills
Product MarketingGo-to-MarketMarket AnalysisCompetitive AnalysisContent MarketingProduct Management
Nice-to-have skills
B2B SalesCustomer OnboardingImplementation ManagementAccount Management
Domain expertise
retail
Benefits & perks
Flexible paid time off, Remote work policies, Stock options, Retirement plan contributions, Training opportunities, Health and wellness allowance, Volunteer time off, Employee interest groups, MacBook purchase program, Enhanced parental leave
Tech stack
Product ManagementGo-to-MarketMarket AnalysisCompetitive AnalysisContent Marketing
