Senior Product Marketing Manager
ExpelManaged Detection company
Remote$130,600 - $189,400 USDSenior
CapitalG
Scale Venture Partners
Index Ventures
Battery Ventures
Paladin Capital Group
March Capital
MarketingNew
About the role
TL;DR
Own product marketing for key areas of Expel's MDR service, driving GTM strategy and execution.
- •You know great products don't sell themselves.
- •The best ones are brought to market by people who deeply understand their customers, can simplify complex technology, and know how to tell stories that resonate with technical buyers.
- •If you're passionate about cybersecurity, enjoy partnering across Product, Sales, Customer Success, and Marketing, and love translating technical capabilities into clear customer value, we'd love to talk.
- •Key Responsibilities Own product marketing for Expel's threat hunting, phishing, and add-on services portfolio, developing messaging, positioning, and GTM plans.
- •Partner closely with Product Management throughout the lifecycle of your focus areas, from roadmap through launch, to drive successful releases and customer adoption.
- •Build and deliver sales and Customer Success enablement that helps customer-facing teams confidently position your focus areas.
- •Create high-quality customer-facing content including messaging frameworks, solution briefs, webpages, presentations, blogs, and battlecards.
- •Represent Expel through webinars, customer engagements, analyst briefings, and industry events as a subject matter expert.
- •Requirements Exceptional written and verbal communication skills with the ability to simplify highly technical cybersecurity concepts for multiple audiences.
- •Solid experience in Product Marketing, Product Management, Technical Marketing, Sales Engineering, or a similar go-to-market role.
- •Experience working within cybersecurity or a closely related technical B2B SaaS environment.
- •A track record running product launches big and small, knowing who to bring in and when, and owning stakeholder management.
- •Comfort driving alignment across technical PMs, Sales, Marketing, and business stakeholders.
Required skills
Product MarketingGo-to-MarketCompetitive AnalysisContent MarketingCustomer SuccessProduct ManagementProject Management
Nice-to-have skills
Gemini APIAnthropic API
Domain expertise
cybersecuritydeveloper-tools
Benefits & perks
bonus eligibility, equity, unlimited PTO, work location flexibility, parental leave, health benefits
Tech stack
Gemini APIAnthropic APIPythonJavaScriptTypeScriptGoSQLBashGitLinuxJiraConfluenceFigmaPostmanSwaggerREST APIGoogle AnalyticsGA4Looker StudioWorkdayGreenhouseLeverMarketoExcelPowerPoint
