Content Marketer (f/m/x) - AI-First
DoinstructWorkforce Training company
GermanyMid
HV Capital
Creandum
High-Tech Gründerfonds
D11Z
Born2Grow
Bastian Karweg
Marketing
About the role
TL;DR
Create and own content strategy for B2B audiences, leveraging AI tools.
- •Doinstruct is seeking a Content Marketer to create high-value content for frontline teams.
- •This role involves educating the audience through thought leadership and converting them through acquisition, owning content creation end-to-end.
- •Key Responsibilities Translate industry insights and product information into content that resonates with B2B buyers.
- •Plan and produce content across various formats (website, blog, video, social) optimized for search and AI answer engines.
- •Utilize AI tools for drafting, research, and ideation to increase content production speed and efficiency.
- •Produce German-first content and collaborate on broader copy requirements.
- •Requirements Proven experience in professional content creation with a portfolio.
- •Journalistic mindset with the ability to interview subject matter experts.
- •Native-level German and professional proficiency in English (written and spoken).
- •Experience restructuring workflows around AI tools for content production.
Required skills
Content MarketingCopywritingSEO
Nice-to-have skills
OpenAI API
Domain expertise
developer-toolsaiproductivity
Tech stack
Content MarketingCopywritingSEOOpenAI API