Founding GTM Engineer
CleraIndustrial Electrification company
Berlin, Germany€60,000 - €70,000 per yearMid
Sales & Account Management
About the role
TL;DR
Build and scale the sales engine for an AI healthtech startup in the veterinary industry.
- •This is a founding sales role at an early-stage AI healthtech startup focused on the veterinary industry.
- •You'll join the founding team from day one to build the sales engine from scratch, with a clear path toward an Account Executive position
- •shaping how the company reaches and scales with veterinary practices.
- •What You'll Do Independently prospect and close veterinary practices end-to-end, from target identification through deal closure.
- •Develop and continuously refine outreach strategies across email, LinkedIn, phone, and events.
- •Build and maintain strong customer relationships focused on retention, upsells, and referrals.
- •Own the CRM from day one, maintaining clean pipelines, reliable data, and clear reporting.
- •Run structured A/B tests to identify the most effective channels, segments, and messaging.
- •Feed market and customer feedback directly to the product and founding team.
- •Contribute to hiring, training, and onboarding future sales team members.
- •What We're Looking For 2+ years in sales, business development, or GTM roles with direct responsibility for pipeline generation and closing.
- •Demonstrated full-cycle B2B sales experience: prospecting, qualification, negotiation, and closing
- •B2B SaaS or enterprise software preferred.
- •Proficiency with CRM platforms such as Salesforce, HubSpot, or Pipedrive, including pipeline management and reporting.
- •Hands-on experience with multi-channel outreach: email campaigns, LinkedIn prospecting, cold calling, and event-based sales.
- •Experience designing and running sales messaging and channel experiments to surface high-performing segments.
- •Ability to translate customer conversations into actionable product insights.
- •Experience building or documenting sales processes and playbooks at an early-stage company.
- •Background in healthcare, veterinary, or regulated professional services is a strong plus.
- •Experience selling AI or SaaS products to SMB or mid-market customers is a plus.
- •Entrepreneurial mindset
- •moves fast, takes ownership, and thrives in ambiguity.
- •Compensation & Benefits Salary: €60,000
- •€70,000 per year Visa sponsorship: Not available Location On-site in Berlin, Germany.
- •This role is in-person with the founding team; remote or hybrid arrangements are not offered.
Required skills
SalesBusiness DevelopmentGo-to-MarketCRMSalesforceHubSpotNegotiationLead GenerationMarket AnalysisCustomer ServiceA/B Testing
Nice-to-have skills
PythonJavaScriptTypeScriptSQLBash
Domain expertise
healthtechai
Tech stack
CRMSalesforceHubSpotPythonJavaScriptTypeScriptSQLBashA/B TestingProduct ManagementGo-to-MarketNegotiationLead GenerationMarket AnalysisCustomer ServiceExcelPowerPoint
