About the role
TL;DR
Lead marketing strategy and execution for a core track, driving campaigns and growth programs.
- •Canonical is seeking an experienced Marketing Team Lead to own a core marketing track, driving strategy and execution for campaigns, launches, and growth programs.
- •This role involves collaborating with cross-functional teams to shape messaging and deliver integrated plans.
- •Key Responsibilities Lead GTM strategy and campaign execution in your functional area.
- •Align with product, sales, content, and partner teams to deliver integrated plans.
- •Shape messaging, positioning, and assets that resonate with customers.
- •Drive major launches, marketing initiatives, and growth programs.
- •Mentor colleagues and set high standards for delivery.
- •Requirements Proven experience in B2B marketing, ideally in software, SaaS, or open source.
- •Strong track record shaping go-to-market strategy, messaging, and campaigns.
- •Ability to influence and align stakeholders across the organization.
- •Excellent communication and storytelling skills for technical solutions.
- •Skilled at managing complex projects and leading cross-functional teams.
Required skills
Go-to-MarketProduct MarketingMarketing AnalyticsContent MarketingDemand GenerationBrand MarketingCopywritingSEOSEMGrowth MarketingDigital MarketingProject Management
Nice-to-have skills
Product-Led GrowthVendor Management
Benefits & perks
Fully remote working environment, Personal learning and development budget, Annual compensation review, Recognition rewards, Annual holiday leave, Parental Leave, Employee Assistance Programme, Opportunity to travel to new locations to meet colleagues at ‘sprints’
Tech stack
PythonJavaScriptBashReactNode.jsAWSGoogle CloudAzureDockerKubernetesCI/CDGitLinuxJiraConfluenceFigmaPostmanREST APIGoogle AnalyticsGA4ExcelPowerPointMarketoGreenhouseSalesforceHubSpotSEOSEMContent MarketingDigital Marketing