Digital Media Manager
CampusOnline Higher company
New York, United States$120,000 - $125,000Mid
Founders Fund
Bloomberg Beta
Sam Altman
Jason Citron
Dylan Field
Rethink Education
Marketing
About the role
TL;DR
Manage SEO/AEO strategy and paid digital campaigns on Meta and Google Ads.
- •Campus is building a marketing function to attract and enroll students.
- •This role focuses on organic search (SEO/AEO) and paid digital media (Meta/Google Ads), driving non-branded traffic and supporting paid campaigns.
- •Key Responsibilities Manage and optimize paid campaigns on Meta and Google Ads.
- •Own organic search strategy, including keyword research, content planning, and technical SEO.
- •Create content such as blog posts, landing pages, and program pages.
- •Build and manage SEO/AEO reporting using SEMrush.
- •Drive link building through outreach and content placement.
- •Requirements Hands-on experience with Meta Ads and Google Ads. 3+ years of SEO experience in a fast-paced environment, with at least one year in a strategic capacity.
- •Strong working knowledge of GA4 and Google Search Console.
- •Experience with SEMrush or a comparable SEO platform.
- •Strong writing skills for creating clear, on-brand content.
Required skills
SEOGA4
Nice-to-have skills
Content MarketingProduct Marketing
Domain expertise
edtech
Benefits & perks
equity grant, Medical, dental, and vision insurance, 401(k) match, Fertility benefits, Flexible Time Away + paid holidays, In-office lunches, Hybrid work schedule, Social events
Tech stack
GA4