Automations Specialist (LiveOps Lifecycle)
Courtside VenturesSports, Gaming company
Sofia, BulgariaMid
Dan Gilbert
WPP
Bruin Sports Capital
David Blitzer
Tony Ressler
Larry Fitzgerald
Marketing
About the role
TL;DR
Optimize player journeys, promotions, and events to improve retention and engagement.
- •As a Live Ops Lifecycle Specialist, you will play a central role in shaping and optimizing the player experience across the entire player lifecycle.
- •You will own and optimize player journeys, promotions, events, feature launches, and experimentation initiatives designed to improve retention, engagement, conversion, and monetization.
- •Key Responsibilities Develop and steer promotional, retention, and engagement strategies.
- •Own and optimize player journeys across onboarding, retention, reactivation, feature adoption, and lifecycle progression.
- •Lead the day-to-day execution of offers, campaigns, events, and Live Ops initiatives.
- •Build and execute A/B testing and experimentation roadmaps.
- •Monitor KPI performance and drive optimization initiatives.
- •Requirements Experience in Live Ops/CRM, mobile gaming, social casino, online casino, real-money gaming, or similar player engagement environments.
- •Strong understanding of player lifecycle management, retention, engagement, and conversion mechanics.
- •Experience designing, executing, and analyzing A/B tests and experimentation programs.
- •Strong analytical skills with a data-first mindset.
- •Fluent in English with excellent communication and stakeholder management skills.
Required skills
Product ManagementA/B TestingGrowth MarketingPerformance MarketingProduct MarketingMarketing Analytics
Nice-to-have skills
PythonJavaScriptSQL
Domain expertise
gaming
Benefits & perks
Competitive salary, Premium Health insurance, Career and skills development opportunities, Fun and collaborative team environment, New modern office space
Tech stack
PythonJavaScriptSQLProduct ManagementA/B TestingRoadmappingStakeholder ManagementPRDsOKRsDesign ThinkingWireframingPrototypingProgram ManagementProject ManagementCustomer SuccessCustomer OnboardingImplementation ManagementGrowth MarketingPerformance MarketingProduct MarketingMarketing Analytics
