Demand Gen Marketer
FeatheryAI Automation company
United StatesMid
Index Ventures
Bain Capital Ventures
Portage Ventures
Allstate Strategic Ventures
Clocktower Ventures
Erie Strategic Ventures
Marketing
About the role
TL;DR
Drive pipeline and revenue through multi-channel demand generation campaigns.
- •Feathery is hiring a Demand Generation Marketer to own and scale pipeline generation efforts across channels.
- •This role is ideal for someone who thrives at the intersection of strategy and execution
- •someone who can build campaigns, experiment quickly, and drive measurable impact on revenue.
- •Key Responsibilities Plan and execute multi-channel campaigns across outbound, paid, content, events, and partnerships.
- •Build programs that generate qualified pipeline across target accounts in insurance and wealth management.
- •Drive inbound and outbound pipeline through creative and data-driven initiatives.
- •Continuously test new channels, audiences, and messaging to improve performance.
- •Partner with Product Marketing to align messaging, positioning, and campaign strategy.
- •Requirements 3–6+ years of experience in demand generation, growth marketing, or related roles in B2B SaaS.
- •Proven track record of driving pipeline and revenue through marketing programs.
- •Strong understanding of multi-channel marketing (paid, outbound, content, events, etc.).
- •Data-driven mindset with experience analyzing and optimizing campaign performance.
- •Ability to operate both strategically and tactically in a fast-paced environment.
Required skills
Demand GenerationGrowth MarketingCRMSalesforceHubSpot
Domain expertise
fintechinsurtech
Benefits & perks
Competitive compensation and equity, HRA health plan, Unlimited PTO, 401(k) plan
Tech stack
Demand GenerationCRMHubSpotSalesforce